The summer of 2023 is finally here! Want to be in the know with the latest swim and beachwear trends this summer?
We'll break down the summer 2023 fashion trends for swimwear so that you don't have to.
Block Colours
Style your swimwear and summer wardrobe around the hottest colours this season.
Cobalt Blue Swimwear
Those bright block colours that were slowly emerging in 2022 have become a strong trend heading into 2023... and we aren’t complaining! Cobalt or royal blue is the new colour crush of the season! Now is the perfect time to integrate this shade of blue to your swim wardrobe. Whether you choose to opt for just a splash of cobalt paired with a black bottom, or you go blue from head-to-toe with a classic blue bikini look, cobalt is a colour trend we are loving this summer.
Bright Green Swimwear
Go green this summer with a fabulous green bikini look! Synonymous with balance and hope, green is a hue to watch this season. Take your pick from gorgeous, rich emerald shades or make your swimwear pop in a bright bottega green bikini. Easy to integrate into most wardrobes and suitable for women of all ages and sizes, we love the playful, burst of life this colour offers swimwear this season.
Neutral Swimwear
Taking inspiration from the world around us, neutral colours are set to soar this 2023 season. Soft, warm tones of chocolate, terracotta and tan are set to be the stand-out shades from this colour group. Neutral tones can be hard to get right, which is why we love the intricate detailing of a textured look this season. This elevates your look and is easy to pair back with black.
Speaking of black... Black is back this summer! We often gravitate away from blacks during summer due to the heat, but we encourage you to explore new textures and materials to turn that winter shade into a gorgeous summer trend. After all, you can't go wrong with a black bikini moment! Master this colour trend in softer fabrications, such as crochet and sheer options that are light and easy to wear. Our top picks are Seafolly's Marrakesh Skirt and Marrakesh Cover Up.
Stellar Styles
Experiment with the latest trending cuts and styles this summer! From asymmetric one pieces to cut out styles and skimpy bikinis, this season's swimwear trends have gotten hotter!
Skimpy Swimwear
Discover the hottest swimwear trending in 2023: skimpy swimwear! Defined by fine strings, ties and clean lies, these minimal, simple styles are a great staple to have in your swimwear collection. Think triangle bikini tops paired with cheeky and tide side bottoms. Fun prints and textures are in! And those same colour blocks and textured materials mentioned above are in full force here too. One of the brands leading this hot trend is It's Now Cool, a 90's inspired swimwear brand bringing bright designs to life this summer!
High Cut Bottoms
Expect to see more high cut, ‘baywatch’, styles in 2023. This specific cut not only elongates the legs, but also enhances your natural shape, cinching in the waist as it sits higher up on the hips. Flattering to all body shapes, we love the diversity that this style provides to women of all shapes and sizes.
Men's briefs are also becoming shorter and budgie smugglers are gaining more attention this season! With this style becoming a major fashion statement and swimwear trend, check out our blog post on Budgie Smugglers here for the full rundown.
Cut Out Styles
Glamorous swim is here! We're obsessing over gorgeous cut out designs this season, with the bonus of metallic trim detailing to accentuate the look! A statement style that can take a simple, classic look to a edgy, elegant one piece! Not only do these minimal silhouettes create a stylish and chic look, but they also work wonders in flattering any body shape, accentuating your curves! Here at Swimwear Galore we have a variety of cut out styles to suit anyone, from more modest keyhole cut outs, to bolder looks with angular shapes!
If you're looking for a minimal statement look, we're loving Artesands' Cezanne style which features a small cut out just under the bust.
One Shoulder One Pieces
Following on with the cut out trend, asymmetric styles have been gaining popularity, again creating a luxurious look and elevating your typical one piece. This sleek style, draws the eye to the neckline and accentuates the bust. Take your one shoulder one piece to the next level and throw on a maxi skirt, or tailored pants and rock it for afternoon drinks and dinner by the water!
Playful Patterns & Timeless Textures
Bold prints are set to soar this summer, with gingham checks and bold throwback prints making their debut again, along with textured fabrications such as terry being a trend setter for 2023.
Vintage Prints & Psychedelic Swirls
Get a little bit retro with vintage prints making a comeback this summer! Taking on inspiration from the 60's, think bold prints and fun, psychedelic swirls on swimwear styles already loved by you. Spread across both swimwear and resort wear, these styles are the perfect trendy option for our vintage lovers.
One of the brands leading this movement currently is Jets Swimwear, showcasing a range of stunning throwback looks we love!
Textured Fabrication
How could we forget the much loved textured swimwear look as a trend statement this season?! Ribbed, crinkled and terry textures work to level up those simple styles and block colours we mentioned previously. And the best part... textured looks are timeless styles that you can rewear every summer! Check out our range of textured swimwear styles from brands such as Bond-Eye, Sea Level and Seafolly.
Seafolly Sea Dive and Sea Level Spinnaker in particular are both a fabulous textured option, and now available in a range of fabulous colourways!
And so there you have it! This summer there's a trend for everyone to love! From bold styles and colourful prints, to muted tones and textures.
Of course, we also want to remind you that these are just our insights into the 2023 swimwear trends. If there's a style that you love which we haven't mentioned, don't be afraid to rock it! We're all innovators of our own style and we're here for a unique take!